Brand identity · Art Direction · Motion Design · Social Media · Ad Campaigns
Brand identity for Venus (venus.io), a decentralized lending protocol on BNB Chain where users supply and borrow crypto assets. A geometric chevron mark cut out of cave and mountain photography, technical annotation as a recurring device, and a system that carries into governance updates, partner announcements with Lista DAO and LinUSD, growth charts, street banners and motion for X. The identity, the ad and social campaigns and the motion are all mine.
Brand identity · Art Direction · UX/UI Design · Decks · Data Visualization · Social Media
Brand identity for Infinite Games, an AI forecasting and prediction market that runs as Subnet 6 on Bittensor. High-contrast halftone and inverted photography, a condensed grotesque and monospace annotations carry the system across the website, pitch decks, founder profiles, system architecture diagrams and the Azuro partnership announcement. Identity, web, decks, data visualization and social are all mine.
Brand identity · Co-Founder · Strategy · Research · App Design · Marketing Website
Brand and product design for Own, a letting and tenant-management app for Dubai, certified by the Dubai Land Department. I co-founded it and designed all of it: market and user research, the dotted wordmark and the line ‘Own your space → Own your life’, the marketing site and the iOS and Android app, with photo-documented condition reports, rental contracts signed in the app and automatic rent payments.
Brand identity · Art Direction · UX/UI Design · Graphic Design
Brand identity and platform design for Closed Eyes (closedeyes.org), a martyrology of civilian victims of the Russian-Ukrainian war: a digital monument that gathers names, dates and stories, with a search across more than twenty thousand entries and a form to add a name. Blurred portraits, an all- caps grotesque and a black-and-white palette run from the logo through the website, the printed volume and the outdoor posters. A joint project with friends; all of the design is mine. Awarded a Red Dot Grand Prix and Best of the Best, a Webby Award and a Webby People’s Voice Award.
I have a founder's habit. I design the brand and the product, then I build the thing. Identities become interfaces, and interfaces ship as production code. AI runs through all of it. The judgment stays handmade. Based in Berlin, currently at Krea, previously leading design for startups and studios.
1/4